Cheezious partners with Mission Fit Pakistan to honor differently-abled champions
Islamabad –: Cheezious, Pakistan’s leading food brand, partnered with Mission Fit Pakistan for its annual summer camp, culminating in a vibrant Grand Closing Ceremony attended by over 500 families from major cities like Rawalpindi, Islamabad, Lahore, and Karachi. The event celebrated talent, inclusion, and community spirit with swimming competitions, karate demonstrations, a Mango Festival, a tribute to differently-abled children, and certificate and gift distributions.
As part of the partnership, Cheezious engaged children across Lahore, Rawalpindi, and Islamabad with kitchen tours, music, games, burger-making sessions, special gifts for differently-abled children, and delicious meals at the closing ceremony—earning praise for its kindness, inclusivity, and commitment to creating joyful, safe spaces.
Shameel, Brand Marketing Manager at Cheezious, added “Cheezious remained deeply involved in every activity related to children’s well-being and development, engaging directly with parents and children to ensure smooth execution. Healthy activities like this summer camp add the flavor we proudly claim to be the best. We thank Mission Fit Pakistan and all the parents for trusting our team to bring them Cheezy Khushiyan.”
Shihan Akash, CEO of Mission Fit Pakistan, expressed his gratitude, stated that “Cheezious is one of the few organizations in Pakistan that consistently stands with children and women empowerment initiatives. We are truly grateful for their unwavering support and pray for their continued success. Ameen.”
Through this partnership, Cheezious once again reinforced its mission to promote empathy, inclusion, and positive values among the younger generation, staying true to its commitment to social responsibility.
Sohail Majeed is a Special Correspondent at The Diplomatic Insight. He has twelve plus years of experience in journalism & reporting. He covers International Affairs, Diplomacy, UN, Sports, Climate Change, Economy, Technology, and Health.
